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Marketplaces · Meesho

Meesho catalog image guidelines

1 of the 7 image rules below come off pages Meesho publishes. The rest say plainly where they came from.

7 image rules1 read at MeeshoChecked 10 August 2026

The short answer

Meesho does not allow brand logos, watermarks, promotional text or price tags on catalog images, and it enforces that at quality check. Alongside it, suppliers report a square 1:1 image, a 500 x 500 pixel minimum with 1000 x 1000 as the working size, JPG or PNG under 5MB, and a plain white background. The rules live inside the supplier panel, not on a public page.

Updated

Check your file against this

What Meesho asks for

Every row states where it comes from. A rule read off a page Meesho publishes is marked as a primary source; a figure that circulates among sellers without appearing in the platform’s own documentation is marked and hedged, and it is never printed as though the two carry the same weight.

Meesho image requirements: published specification, brand logos, watermarks, text and price tags, aspect ratio, minimum resolution, working resolution, file format and size, duplicate images
RequirementWhat Meesho asks forWhere it comes from
Published specificationNot publicly reachablesupplier.meesho.com returns HTTP 403 to every client outside the supplier panel, supplierhelp.meesho.com resolves to a generic shopping page, and meesho.com/sell-online returns 403. All checked 2026-08-10. The binding rules are shown inside the Catalog Upload flow after login.Primary source
Brand logos, watermarks, text and price tagsNot allowed on catalog images, for any supplierReported by sellers and by support documentation. Meesho does not state this figure on a page we could read, so treat it as a working number rather than a rule.This follows from the reseller model. A reseller forwarding your catalog on WhatsApp is the brand to her customer, so supplier branding on the image breaks that chain. Enforced hard at quality check.Reported
Aspect ratioSquare, 1:1Reported by sellers and by support documentation. Meesho does not state this figure on a page we could read, so treat it as a working number rather than a rule.Meesho renders feed thumbnails as squares. Portrait or landscape uploads get letterboxed.Reported
Minimum resolution500 x 500 pixelsReported by sellers and by support documentation. Meesho does not state this figure on a page we could read, so treat it as a working number rather than a rule.Reported technical floor. Rejections below 1000 x 1000 are also commonly reported, so treat 500 as the absolute limit rather than the target.Reported
Working resolution1000 x 1000 pixels or higherReported by sellers and by support documentation. Meesho does not state this figure on a page we could read, so treat it as a working number rather than a rule.1080 x 1080 is a convenient master if you also cross-post the same shot to Instagram.Reported
File format and sizeJPG or PNG, under 5MB per imageReported by sellers and by support documentation. Meesho does not state this figure on a page we could read, so treat it as a working number rather than a rule.Aim far below the ceiling. A well compressed 1000px JPG usually lands between 200KB and 600KB, which matters on a feed browsed largely over mobile data.Reported
Duplicate imagesDetected and down-rankedReported by sellers and by support documentation. Meesho does not state this figure on a page we could read, so treat it as a working number rather than a rule.Uploading the identical file you use on another marketplace is reported to trip duplicate detection, so a Meesho-specific export is worth building anyway.Reported

Slide the table sideways to see every column.

  • Primary source means the value is read off a page Meesho publishes, linked under Sources below. 1 of 7 rows here is primary.
  • Reported means sellers and support documentation agree on the figure but Meesho does not state it anywhere we could read. 6 rows are reported.
  • Platforms change these rules without announcing them. Every source below carries the date it was read, and the figures here were checked on 10 August 2026.

Why this matters on Meesho

Meesho is a reseller marketplace, and that single fact drives its image rules. When a reseller forwards your catalog into a WhatsApp group, she is the brand to the person buying. If your supplier logo or store watermark is sitting on the photo, that chain breaks and the sale does not happen. So Meesho strips branding out at the source: no logos, no watermarks, no promotional text, no price tags on catalog images.

This is the rule that catches direct-to-consumer brands cross-posting from Amazon or Flipkart, where a discreet logo is fine. Those sellers upload their existing hero shot, get a rejection with an unhelpful message, and assume the problem is resolution. It is not. It is the logo, and no amount of resizing fixes it.

The second cost is the feed itself. Meesho is mobile-first, browsed mostly on Android, and the first image carries almost all of the click-through weight. A catalog image that is not square gets letterboxed in the feed, which shrinks your product inside its own tile while competitors fill theirs. Neither failure produces an error message; they just quietly cost you traffic. Meesho also runs duplicate-image detection, so lifting the exact file from another marketplace can hold a catalog back even when every dimension is correct.

The walkthrough

How do you get a photo through Meesho?

6 things in order, each one answering a question a seller actually types.

  1. Is there any branding on the image at all?

    Check this before anything else, because it is the failure that resizing cannot fix. Look for your store name, brand logo, a website URL, a phone number, a tiled watermark, a price or discount badge, and any promotional text. All of it has to come off, including branding printed on packaging visible in the frame.

  2. What should you export for the feed?

    A square 1000 x 1000 JPG on a plain white background. Square is not optional in practice, because Meesho renders feed thumbnails as squares and letterboxes anything that is not. The reported technical floor is 500 x 500, but rejections below 1000px are common enough that 1000 is the sensible working size.

  3. How much of the frame should the product take?

    Leave a real margin. Around 8 to 10 percent of clear space on each side keeps the product from touching the edge when the feed crops or scales the tile, and stops the image reading as cramped. On a 1000 x 1000 canvas that means the product sits comfortably inside roughly an 800 x 800 box in the centre.

  4. How do you strip a logo off a photo you already shot?

    You do not need a reshoot. Cut the product out of its scene, erase any printed overlay or watermark from the surface, then place the clean product on a plain white square. Photomop is a photo studio that runs on your own device, so the object erase and the background replacement run on one file.

  5. Does the image survive at thumbnail size?

    View it at about 200 pixels wide before you upload, which is close to what a shopper on the feed actually sees. If the product silhouette is not instantly recognisable at that size, tighten the crop, raise the contrast against the background, or pick a different angle.

  6. How do you avoid duplicate-image flags when cross-posting?

    Build a genuinely separate Meesho export rather than reusing the identical file. Since you are already removing branding and resquaring to 1000 x 1000 on white, the Meesho version differs from your Amazon or Flipkart file by construction. Keep the two as separate exports so that stays true on every future SKU.

The settings, in one place

The Photomop preset for Meesho

Erase every store logo, watermark, URL and price badge from the frame so the catalog image carries no branding at all, then export the cleaned shot square at 1000 by 1000 pixels on plain white as a JPG well under 5MB.

Remove object is part of the studio and its own page is still in progress, so this link opens the toolbox.

Open the toolboxHow on-device processing works

What goes wrong on Meesho

Every one of these is a real rejection or a real drop in placement, not a matter of taste.

  1. Cross-posting a branded Flipkart or Amazon hero shot straight to Meesho, where the logo alone fails quality check no matter how good the photo is.

  2. Assuming a rejection was about resolution and re-uploading a larger version of the same branded image.

  3. Uploading portrait or landscape crops, which get letterboxed in a square feed so your product looks smaller than the competition's.

  4. Adding a price, a discount percentage or a currency symbol to the image to compete on the feed, all of which are prohibited overlays.

  5. Leaving the product touching the edges of the canvas with no safe margin, so the tile crop clips it.

  6. Sitting at the 500 x 500 floor when suppliers routinely report rejections for anything under 1000 x 1000.

Questions sellers ask

Meesho image requirements, answered

The questions people search for once a photo has already been refused.

All 22 platform guides
Why does Meesho reject images with a brand logo?

Because Meesho is a reseller marketplace. The reseller sharing your catalog is the brand to her customer, so supplier branding breaks that relationship. The rule applies to every supplier, including established brands, and covers logos, watermarks, promotional text and price tags alike.

What image size does Meesho need?

Square, at a reported minimum of 500 x 500 pixels, with 1000 x 1000 as the working size most suppliers use because rejections below 1000px are common. Keep the file as JPG or PNG under 5MB.

Does Meesho require a white background?

Plain white is the safest default and the one most associated with clean approvals. Pale plain backgrounds are used by some suppliers as gallery variants, but cluttered or lifestyle backgrounds on the primary catalog image are a common rejection cause.

Where can I read Meesho's official image guidelines?

Inside the supplier panel, in the Catalog Upload flow. The panel is login-gated and its public domain refuses requests from outside, so there is no public page to link. Specs circulating outside the panel are supplier-reported rather than platform-published.

Can I reuse my Flipkart images on Meesho?

Only after editing. Both marketplaces want a square plain-background image, but Flipkart tolerates brand presence in ways Meesho does not, and Meesho runs duplicate-image detection on identical files. Build a logo-free Meesho export rather than copying the file across.

Where these Meesho rules come from

Each link is the page the figures were read at, with the date it was opened and whether it could be read at all.

Same cluster

More platform guides

Neighbouring guides, so every platform in the set is one hop from every other.

From the studio

The tools this guide uses

Each one runs in the browser tab you are reading this in, on your own device.

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Elsewhere on Photomop

Get the file right before you upload it

Photomop is a photo studio that runs on your own device. Resize to the exact pixels Meesho asks for, compress to the weight limit, convert the format and batch the lot, all at full resolution with no watermark. The image glossary explains any word in the table above.

Open the toolboxAll 22 platform guides