Uploading an Amazon hero shot straight across, which usually passes for general goods but can fail for apparel where the background expectation differs.
Marketplaces · Flipkart
Flipkart product image guidelines
1 of the 7 image rules below come off pages Flipkart publishes. The rest say plainly where they came from.
7 image rules1 read at FlipkartChecked 10 August 2026
The short answer
Flipkart runs every listing through a quality check before it goes live, and its image guidelines sit inside the login-gated seller Learning Center rather than on a public page. Sellers report a hard minimum of 500 x 500 pixels with 1000 x 1000 square as the working standard, a plain background, roughly 85 percent product fill, and no watermarks, logos, price stickers or promotional text.
Updated
Check your file against this
What Flipkart asks for
Every row states where it comes from. A rule read off a page Flipkart publishes is marked as a primary source; a figure that circulates among sellers without appearing in the platform’s own documentation is marked and hedged, and it is never printed as though the two carry the same weight.
| Requirement | What Flipkart asks for | Where it comes from |
|---|---|---|
| Published specification | Not publicly reachableFlipkart's own sitemap still lists seller.flipkart.com/sell-online/image-guidelines-and-image-uploading, but the page returns 404. The seller Learning Center paths are disallowed in Flipkart's robots.txt and sit behind a seller login. Both checked 2026-08-10. | Primary source |
| Minimum resolution | 500 x 500 pixelsReported by sellers and by support documentation. Flipkart does not state this figure on a page we could read, so treat it as a working number rather than a rule.Reported as an automatic rejection threshold. Anything below it fails quality check without a detailed reason. | Reported |
| Working resolution | 1000 x 1000 pixels, square 1:1Reported by sellers and by support documentation. Flipkart does not state this figure on a page we could read, so treat it as a working number rather than a rule.1000px is what enables zoom on the product page, and some verticals are reported to enforce it as the real minimum. | Reported |
| Background | Plain white for most categories; light grey with a soft shadow reported for apparelReported by sellers and by support documentation. Flipkart does not state this figure on a page we could read, so treat it as a working number rather than a rule.Sources conflict on the apparel rule. Confirm your own category inside Seller Hub before you batch-edit a whole catalogue. | Reported |
| Product fill | Around 85 percent of the frameReported by sellers and by support documentation. Flipkart does not state this figure on a page we could read, so treat it as a working number rather than a rule.Too small and the thumbnail reads as empty; too tight and the crop clips the product. | Reported |
| File format | JPEG preferred, PNG reported as acceptedReported by sellers and by support documentation. Flipkart does not state this figure on a page we could read, so treat it as a working number rather than a rule.Export in sRGB. JPEG is the format every source agrees on, so it is the safe default. | Reported |
| Prohibited on the image | Watermarks, seller or brand logos, MRP stickers, promotional text, prices, borders and comparison graphicsReported by sellers and by support documentation. Flipkart does not state this figure on a page we could read, so treat it as a working number rather than a rule. | Reported |
Slide the table sideways to see every column.
- Primary source means the value is read off a page Flipkart publishes, linked under Sources below. 1 of 7 rows here is primary.
- Reported means sellers and support documentation agree on the figure but Flipkart does not state it anywhere we could read. 6 rows are reported.
- Platforms change these rules without announcing them. Every source below carries the date it was read, and the figures here were checked on 10 August 2026.
Why this matters on Flipkart
Flipkart does not publish its image rules where you can read them before you upload. The seller Learning Center is behind a login, and the public guidelines page that Flipkart's own sitemap still points at is gone. So the first time most sellers meet the spec is when quality check bounces a listing.
That matters because Flipkart's rejection messages are famously vague. You get a generic image failure and no breakdown of which rule you broke, which leaves you guessing between blur, wrong dimensions, a visible MRP sticker, an off-spec background and a fill ratio problem. Each guess costs another upload cycle, and a listing stuck in QC is a listing earning nothing.
The cost compounds during sale events. Sellers refresh hundreds of SKUs in the weeks before Big Billion Days, and a catalogue that fails QC in that window misses the traffic spike entirely. Images that scrape past QC but sit at the 500 pixel floor carry a quieter cost: they cannot support zoom, so buyers cannot inspect the product and the listing converts worse than the competitor beside it in the same search grid.
The walkthrough
How do you get a photo through Flipkart?
6 things in order, each one answering a question a seller actually types.
What size should you export before anything else?
Square
1000 x 1000pixels, JPEG, in sRGB. The reported hard floor is500 x 500, but 1000px is what turns on zoom on the product page and it is what several verticals are reported to enforce anyway. Building to 1000 means one export works across categories instead of one per category.Which background does your category actually want?
Plain white is the default for most non-lifestyle categories. Apparel is the exception people get wrong: Flipkart's channel integration guidance is reported to ask for light grey with a soft shadow rather than white. Sources conflict here, so confirm your own category in Seller Hub before you rebuild a catalogue. If you list apparel alongside general goods, keep two exports.
How much of the frame should the product fill?
Roughly 85 percent. Leave a small even margin on all four sides so nothing touches the edge. A product floating in a mostly empty square looks weak at thumbnail size, and one cropped to the very edge risks clipping when the grid renders it. Centre it, then check it at about 200 pixels wide.
What has to come off the image before you upload?
Everything that is not the product: watermarks, your seller name, your brand logo, MRP stickers, price tags, discount badges, promotional text, decorative borders and comparison panels. Flipkart is stricter about overlays than most sellers expect, and a small corner badge is enough to fail the check.
What goes in the first image slot?
A straight front view on the plain background. For a combo or multipack, the first image must show every unit in the pack, not one item with the quantity written in the title. Angle shots, detail crops and packaging shots go in later slots.
How do you rebuild a whole catalogue without reshooting?
Work from the photos you already have. Cut each product out of its scene, place it on the plain background your category expects, recentre to about 85 percent fill, and export square at 1000px. Photomop is a photo studio that runs on your own device, so the cut-out, background swap, recrop and resize happen on one file rather than across three apps.
The settings, in one place
The Photomop preset for Flipkart
Swap the shot background for plain white, or light grey with a soft shadow if you are listing apparel, centre the product at about 85 percent frame fill, and export a square 1000 by 1000 pixel JPEG in sRGB with no text, badge or border anywhere on the canvas.
Change background runs on your own device, at full resolution, with no watermark on the export.
What goes wrong on Flipkart
Every one of these is a real rejection or a real drop in placement, not a matter of taste.
Sitting at the 500 x 500 floor, so the listing scrapes past quality check but gives buyers no usable zoom.
Leaving an MRP sticker or price tag visible in the frame, one of the least obvious quality check failures.
Adding a thin decorative border or a corner badge to stand out in the grid, which counts as a prohibited overlay.
Showing one unit in the first image of a combo pack listing instead of all the units the buyer receives.
Re-uploading after fixing only one suspected cause, since the generic rejection message never says which rule you broke.
Questions sellers ask
Flipkart image requirements, answered
The questions people search for once a photo has already been refused.
What is the minimum image size for a Flipkart listing?
Sellers report 500 x 500 pixels as the automatic rejection threshold, with 1000 x 1000 square as the practical working size because that is what enables zoom on the product page. Flipkart does not publish these numbers on a public page, so treat 1000 x 1000 as your safe target.
Does Flipkart require a pure white background?
Plain white is the default for most non-lifestyle categories. Apparel is the reported exception, where a light grey background with a soft shadow is asked for instead. Sources conflict here, so confirm your category in Seller Hub first.
Why did my Flipkart listing fail quality check with no reason given?
Flipkart's rejection messages are generic. The usual causes are resolution below the minimum, a blurred file, the wrong background for your category, a visible watermark, logo, price sticker or promotional text, and a product that fills too little or too much of the frame. Fix all of them in one pass.
Where are Flipkart's official image guidelines?
Inside the seller Learning Center, which requires a seller login and is disallowed to crawlers in Flipkart's own robots.txt. The public guidelines URL that Flipkart's sitemap still lists now returns a 404, so the specs circulating publicly are seller-reported rather than platform-published.
Can I use the same images on Flipkart and Meesho?
Often not without an edit. Both want a square plain-background image, but Meesho does not allow brand logos on catalogue images at all, so a branded Flipkart hero shot needs a separate logo-free export for Meesho.
Where these Flipkart rules come from
Each link is the page the figures were read at, with the date it was opened and whether it could be read at all.
- Flipkart Seller Hub, image guidelines and image uploading (URL still listed in Flipkart's sitemap.xml, page now returns 404)The page returns a not-found error, so the rule may have moved on .
- Flipkart Seller Hub robots.txt, showing the Learning Center and seller landing paths are disallowed to crawlersOpened and read in full on .
- Flipkart Seller Hub blog, product photography guidance (public, but publishes no pixel or file specifications)Opened and read in full on .
- Secondary source: Picmato, Flipkart image guidelines and cataloging rules (used for resolution, fill and prohibited overlay figures)Opened and read in full on .
- Secondary source: remove-bg.io, Flipkart, Meesho and Myntra seller image guide 2026 (used to cross-check the 500 x 500 minimum and 1000 x 1000 working size)Opened and read in full on .
Same cluster
More platform guides
Neighbouring guides, so every platform in the set is one hop from every other.
Google Shopping
Google Merchant Center requires product images of at least 500 x 500 pixels, under 16 MB and 64 megapixels, with no watermarks, borders, price or promotional text.
Faire
Faire needs square product photos at 500x500 pixels minimum, hero images at 600x600 or higher on a clean light background. Full brand specs, and how to fix them.
Instagram Shop
Instagram Shop catalogue images need at least 500 x 500 pixels, 1024 x 1024 recommended, a square 1:1 ratio, JPEG or PNG format and a file size under 8 MB.
From the studio
The tools this guide uses
Each one runs in the browser tab you are reading this in, on your own device.
Change background
Drop the subject onto a colour, a gradient or a studio scene.
Remove background
One clean cut-out, hair and all, at whatever resolution you brought.
Resize image
Exact pixels, or a marketplace preset that already knows the rules.
Crop image
Free crop, fixed ratios, and the aspect every platform asks for.
Keep reading
Elsewhere on Photomop
Image glossary
A hundred photo editing terms, defined in plain words and filed by the job they do.
Read itResize image
Exact pixels, marketplace presets and an aspect lock, run on your own device.
Read itCompress image
Name a file size limit and the tool re-encodes until the photo fits it.
Read itAll the tools
The whole toolbox in three families, with what each one needs before it can run.
Read it
Get the file right before you upload it
Photomop is a photo studio that runs on your own device. Resize to the exact pixels Flipkart asks for, compress to the weight limit, convert the format and batch the lot, all at full resolution with no watermark. The image glossary explains any word in the table above.